Voici de larges extraits d’un article d’Hannah Means-Shannon qui rapportait les propos faits par différents intervenants commerciaux de diverses firmes de comics book lors du Wondercom 2013) :

• Trying different approaches and continuing to do so as long as possible is key;
• Knowing the pitch well, and the many angles from which it might be interpreted, breaking out of narrow genre definitions, for instance, may win the day;
• You have to believe in what you’re selling” and believe that you are “one of the best advocates for it”.