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The art of subtraction

Matthew E. May believes that, “The art of limiting information is really about letting people write their own story, which becomes much more engaging and powerful because they’ve invested their own intelligence and imagination and emotion” (“Want To Spark Innovation? Think Like a Cartoonist,” Matthew E. May, www.fastcompany.com, October 15, 2012).

Instinctively, we try to remove information to let the reader create his own scenes, hoping that the reader imagines reactions similar to those we want to produce. For example, in this scene, we could have added a lot of internal dialogue for Valasquez, but we preferred to leave some blanks. In fact, we like to write as little as we possibly can.

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